Warning: Community Engagement on Social Media Nears Extinction for Brands
James Sims If size matters, community engagement must not, or so the current trend of Facebook advertising and it’s near white-noise moment forecasts. Now that the dust has settled on arts...
View ArticleContent is King
Caitlin Holland As Bill Gates famously said in 1996 at the dawn of the internet revolution, “content is where I expect much of the real money will be made on the internet, just as it was in...
View ArticleCan I Play, Too? Involving Staff Members in the Web Content Creation Process
Raheem Dawodu The time has come. You’ve done your research to find out your audiences, figured out how to create great content to meet their needs, and you’ve convinced your organization’s staff and...
View ArticleKick Your Content Up a Notch with Multimedia
Raheem Dawodu Caitlin Holland Earlier in this blog salon, we discussed the ten ways you could improve the website you already have, as well as the ways you could create engaging content for your...
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